Dana White excited to promote Canelo Alvarez vs Terence Crawford fight as the date, venue and streming platform gets revealed!
Boxing fans have been dreaming about this fight for years. The sweet science loves its what-if scenarios, and Canelo Alvarez vs Terence Crawford has been at the top of everyone’s wish list. These two champions represent different eras and styles of boxing excellence. Canelo brings his Mexican warrior spirit and devastating body shots. Crawford counters with his slick southpaw skills and ring IQ that makes opponents look foolish.
For the longest time, this superfight seemed like another case of “maybe next year” that haunts boxing. Different promoters, different networks, and different weight classes kept these warriors apart. But sometimes the stars align in the most unexpected ways!
The boxing world got its wish recently when Netflix officially announced the fight. UFC CEO Dana White practically bounced off the walls with excitement. White’s enthusiasm feels genuine because this represents his boxing debut as a promoter. TKO Boxing launched just three months ago in March, and landing Canelo versus Crawford as their first major event is like hitting the lottery on your first ticket.
“Turki wants to make the biggest fights that the fans want to see in boxing and this is right up my alley. Are you kidding me that the first boxing fight I’m going to get to promote is Canelo vs. Crawford? It’s literally a once in a lifetime fight.”
The fight happens September 13 in Las Vegas, perfectly timed for Mexican Independence Day weekend. Canelo Alvarez has made this holiday his personal boxing tradition, fighting on this date ten times throughout his career.
Riyadh Season’s Turki Alalshikh signed Canelo to a four-fight deal back in February. Meanwhile, Dana White launched TKO Boxing with dreams of shaking up the traditional boxing scene. These two powerhouses joining forces created something special for fight fans. Alalshikh has been throwing around serious money to make dream fights happen. White brings his promotional genius and understanding of combat sports entertainment. Together, they are giving boxing something it desperately needed: promoters who actually want to make the fights people want to see!
Meanwhile, Netflix already shocked the world with Jake Paul vs Mike Tyson in November. That event drew 74 million viewers despite technical problems that had fans screaming at their screens. Netflix learned some hard lessons that night about handling massive live audiences. They will get another test run in July when Katie Taylor faces Amanda Serrano in their trilogy bout at Madison Square Garden.
(Image Credit: Mark J. Rebilas – Imagn Images)
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