Image Credit: Darren Yamashita-USA TODAY Sports

Top Selling NBA Jerseys 2025 -Lakers Star emerges as the New Face of NBA, more jersey sales than LeBron James and Steph Curry

Image Credit: Darren Yamashita-USA TODAY Sports

The official figures from the NBA have arrived for the top-selling NBA jerseys for the second half of the season. The figures have been taken specifically after the in-season trade window to gauge the impact that the players have had on their specific teams. With that, let’s have a look at the Top Selling NBA Jerseys.

Luka Doncic officially takes over Curry, James for the first time since 2012-13

Luka Doncic’s move to the Lakers was the biggest talking point in the town during the last week of the in-season trade window. A move that shook the league is still making headlines. Nevertheless, the Mavericks’ loss is the Lakers’ gain. The Slovenian gained instant popularity among the Los Angeles fans after his move. As a result of that, his brand new Lakers #77 shirts hit jersey sales through the roof.

Luka Doncic is the face-of-the-league. pic.twitter.com/Tw87UEfaZt
— HeroOfTheDay (@Hero_OfThe_Day) April 14, 2025

Also Read: The Drought, the Knicks, and the Shot at Redemption: Are the Detroit Pistons Finally Ready to Rewrite Their Postseason Story?

This is also the first time that an International player sits at the top of jersey sales figures. Surprisingly, Luka Doncic even surpassed legendary names like Steph Curry and LeBron James. Despite coming from a poor first half of the season, Golden State Warriors legend Curry sits in the second spot in terms of Top Selling NBA Jerseys.

Curry’s magic hasn’t faded, and that milestone is another testament to his ever-growing popularity. LeBron James is just short of Curry and sits in the third position. His and Steph Curry’s global fandom has worked as a charm in maintaining the demand for merchandise. This position of the duo legends is set to stay for years to come.

Eastern Stars Rise as Jayson Tatum and Jalen Brunson Dominate Jersey Sales

The Eastern Conference, despite being a second kick to the NBA landscape, has started getting the attention back. Slowly, it is getting more competitive with stars getting stacked and stories of resilience and grit being rewritten. The Pistons and Knicks’ stories are a testament to how beautifully the Eastern Conference is evolving.

The Boston Celtics still largely hold sway over the Eastern Conference. And that reflects in the fourth position of the latest figures of the Top Selling NBA Jerseys. Jason Tatum is the most popular player in the East right now. His consistent performances this season with 26.8 PPG, 8.7 RPG, and 6 APG with a FG percent of 45.2.

Here’s the Full List of Top Selling NBA Jerseys

Position	Player
#1	Luka Doncic
#2	Steph Curry
#3	LeBron James
#4	Jason Tatum
#5	Jalen Brunson
#6	Victor Wembanyama
#7	Anthony Edwards
#8	Ja Morant
#9	Shai Gilgeous-Alexander
#10	Nikola Jokic

But the biggest story coming out from the latest figures of the Top Selling NBA Jerseys is the New York Knicks’ resurgence. Their star player, Jalen Brunson, has taken over the fifth spot, driving massive jersey sales for his franchise. Brunson has had a revealing season himself, averaging 26 points, 7.3 assists, and an FG percent of 48.8.

The next spots are taken by some upcoming stars and young athletic individuals. Victor Wembanyama, Anthony Edwards, Ja Morant, Shai Gilgeous-Alexander, and Nikola Jokic are stacked respectively from 6th to 10th position in a descending order in terms of Top Selling NBA Jerseys figures. A new era is here. And the young stars aren’t just dominating the court side, they’re also leading the merch game too.