{"id":1428809,"date":"2024-04-30T22:58:30","date_gmt":"2024-04-30T20:58:30","guid":{"rendered":"https:\/\/theplayoffs.news\/fr\/?p=1428809"},"modified":"2024-04-30T22:58:30","modified_gmt":"2024-04-30T20:58:30","slug":"super-bowl-lix-fox-demande-7-millions-de-dollars-pour-30-secondes-de-publicite","status":"publish","type":"post","link":"https:\/\/theplayoffs.news\/fr\/actualite-nfl\/super-bowl-lix-fox-demande-7-millions-de-dollars-pour-30-secondes-de-publicite\/","title":{"rendered":"Super Bowl LIX : Fox demande 7 millions de dollars pour 30 secondes de publicit\u00e9"},"content":{"rendered":"<h2>Le prix des publicit&eacute;s pour le Super Bowl continue d&rsquo;exploser !<\/h2><p>Le Super Bowl est sans aucun doute le match le plus regard&eacute; dans l&rsquo;ann&eacute;e aux Etats-Unis, c&rsquo;est un &eacute;v&eacute;nement culturel o&ugrave; tout un pays s&rsquo;arr&ecirc;te pour suivre le match de football le plus important de la saison. Les publicit&eacute;s sont une partie centrale de cet &eacute;v&eacute;nement et de nombreux am&eacute;ricains suivent la rencontre uniquement pour les voir. Elles sont devenues un vrai moment utilis&eacute; de mani&egrave;re strat&eacute;gique, notamment pour pr&eacute;senter des films ou des produits importants.<\/p><p>Fox devrait battre tous les records en ce qui concerne le prix d&rsquo;une publicit&eacute; pour le Super Bowl. En effet, la cha&icirc;ne aurait pr&eacute;venu les publicitaires qu&rsquo;il faudra payer 7 millions de dollars pour 30 secondes &agrave; l&rsquo;antenne.<\/p><p>L&rsquo;an dernier pour le Super Bowl LVIII, pas moins de 123,7 millions de personnes ont regard&eacute; l&rsquo;&eacute;v&egrave;nement et toutes les publicit&eacute;s avaient &eacute;t&eacute; vendues par CBS en novembre. Le match est all&eacute; en prolongations et cela a permis &agrave; la cha&icirc;ne de vendre encore 60 millions de publicit&eacute;s au dernier moment.<\/p><p>Le Super Bowl LIX se tiendra le 9 f&eacute;vrier 2025 en Nouvelle-Orl&eacute;ans.<\/p><p>Mandatory Credit: James Lang-USA TODAY Sports<\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":180309795,"featured_media":1427577,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"kia_subtitle":"","_mux_skip_reasons":[],"proofreadBy":0,"footnotes":""},"categories":[118,40],"tags":[],"sport":[2785],"saison":[6111],"class_list":["post-1428809","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualite-nfl","category-nfl","sport-nfl","saison-6111"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Super Bowl LIX : Fox demande 7 millions de dollars pour 30 secondes de publicit&eacute; - The Playoffs FR<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/theplayoffs.news\/fr\/actualite-nfl\/super-bowl-lix-fox-demande-7-millions-de-dollars-pour-30-secondes-de-publicite\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Super Bowl LIX : Fox demande 7 millions de dollars pour 30 secondes de publicit&eacute; - The Playoffs FR\" \/>\n<meta property=\"og:url\" content=\"https:\/\/theplayoffs.news\/fr\/actualite-nfl\/super-bowl-lix-fox-demande-7-millions-de-dollars-pour-30-secondes-de-publicite\/\" \/>\n<meta property=\"og:site_name\" content=\"The Playoffs FR\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/TheFreeAgentFR\/\" \/>\n<meta property=\"article:modified_time\" content=\"2024-04-30T22:58:30+02:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/theplayoffs.news\/fr\/wp-content\/uploads\/2024\/04\/USATSI_22501499.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1238\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Damien Viottolo\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@TheFreeAgentFR\" \/>\n<meta name=\"twitter:site\" content=\"@TheFreeAgentFR\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Damien Viottolo\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/theplayoffs.news\/fr\/actualite-nfl\/super-bowl-lix-fox-demande-7-millions-de-dollars-pour-30-secondes-de-publicite\/\",\"url\":\"https:\/\/theplayoffs.news\/fr\/actualite-nfl\/super-bowl-lix-fox-demande-7-millions-de-dollars-pour-30-secondes-de-publicite\/\",\"name\":\"Super Bowl LIX : Fox demande 7 millions de dollars pour 30 secondes de publicit\u00e9 - The Playoffs FR\",\"isPartOf\":{\"@id\":\"https:\/\/theplayoffs.news\/fr\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/theplayoffs.news\/fr\/actualite-nfl\/super-bowl-lix-fox-demande-7-millions-de-dollars-pour-30-secondes-de-publicite\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/theplayoffs.news\/fr\/actualite-nfl\/super-bowl-lix-fox-demande-7-millions-de-dollars-pour-30-secondes-de-publicite\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/theplayoffs.news\/fr\/wp-content\/uploads\/2024\/04\/USATSI_22501499.jpg\",\"datePublished\":\"2024-04-30T20:58:30+00:00\",\"dateModified\":\"2024-04-30T20:58:30+00:00\",\"author\":{\"@id\":\"https:\/\/theplayoffs.news\/fr\/#\/schema\/person\/73084b933851a05764c1c3d9b89d8543\"},\"breadcrumb\":{\"@id\":\"https:\/\/theplayoffs.news\/fr\/actualite-nfl\/super-bowl-lix-fox-demande-7-millions-de-dollars-pour-30-secondes-de-publicite\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/theplayoffs.news\/fr\/actualite-nfl\/super-bowl-lix-fox-demande-7-millions-de-dollars-pour-30-secondes-de-publicite\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/theplayoffs.news\/fr\/actualite-nfl\/super-bowl-lix-fox-demande-7-millions-de-dollars-pour-30-secondes-de-publicite\/#primaryimage\",\"url\":\"https:\/\/theplayoffs.news\/fr\/wp-content\/uploads\/2024\/04\/USATSI_22501499.jpg\",\"contentUrl\":\"https:\/\/theplayoffs.news\/fr\/wp-content\/uploads\/2024\/04\/USATSI_22501499.jpg\",\"width\":1920,\"height\":1238,\"caption\":\"Feb 11, 2024; Paradise, Nevada, USA; San Francisco 49ers quarterback Brock Purdy (13) passes in the second quarter against the Kansas City Chiefs in Super Bowl LVIII at Allegiant Stadium. Mandatory Credit: James Lang-USA TODAY Sports\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/theplayoffs.news\/fr\/actualite-nfl\/super-bowl-lix-fox-demande-7-millions-de-dollars-pour-30-secondes-de-publicite\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\/\/theplayoffs.news\/fr\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Super Bowl LIX : Fox demande 7 millions de dollars pour 30 secondes de publicit\u00e9\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/theplayoffs.news\/fr\/#website\",\"url\":\"https:\/\/theplayoffs.news\/fr\/\",\"name\":\"The Playoffs FR\",\"description\":\"NBA-NFL-NHL-MLB\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/theplayoffs.news\/fr\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/theplayoffs.news\/fr\/#\/schema\/person\/73084b933851a05764c1c3d9b89d8543\",\"name\":\"Damien Viottolo\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/theplayoffs.news\/fr\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/b4898b6250f932f028b8d5a79d8c3f31e7f0ec90943f46a9364c077ab76a518e?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/b4898b6250f932f028b8d5a79d8c3f31e7f0ec90943f46a9364c077ab76a518e?s=96&d=mm&r=g\",\"caption\":\"Damien Viottolo\"},\"url\":\"https:\/\/theplayoffs.news\/fr\/author\/damienviottolo\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Super Bowl LIX : Fox demande 7 millions de dollars pour 30 secondes de publicit&eacute; - The Playoffs FR","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/theplayoffs.news\/fr\/actualite-nfl\/super-bowl-lix-fox-demande-7-millions-de-dollars-pour-30-secondes-de-publicite\/","og_locale":"fr_FR","og_type":"article","og_title":"Super Bowl LIX : Fox demande 7 millions de dollars pour 30 secondes de publicit&eacute; - The Playoffs FR","og_url":"https:\/\/theplayoffs.news\/fr\/actualite-nfl\/super-bowl-lix-fox-demande-7-millions-de-dollars-pour-30-secondes-de-publicite\/","og_site_name":"The Playoffs FR","article_publisher":"https:\/\/www.facebook.com\/TheFreeAgentFR\/","og_image":[{"width":1920,"height":1238,"url":"https:\/\/theplayoffs.news\/fr\/wp-content\/uploads\/2024\/04\/USATSI_22501499.jpg","type":"image\/jpeg"}],"author":"Damien Viottolo","twitter_card":"summary_large_image","twitter_creator":"@TheFreeAgentFR","twitter_site":"@TheFreeAgentFR","twitter_misc":{"\u00c9crit par":"Damien Viottolo","Dur\u00e9e de lecture estim\u00e9e":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/theplayoffs.news\/fr\/actualite-nfl\/super-bowl-lix-fox-demande-7-millions-de-dollars-pour-30-secondes-de-publicite\/","url":"https:\/\/theplayoffs.news\/fr\/actualite-nfl\/super-bowl-lix-fox-demande-7-millions-de-dollars-pour-30-secondes-de-publicite\/","name":"Super Bowl LIX : Fox demande 7 millions de dollars pour 30 secondes de publicit\u00e9 - The Playoffs FR","isPartOf":{"@id":"https:\/\/theplayoffs.news\/fr\/#website"},"primaryImageOfPage":{"@id":"https:\/\/theplayoffs.news\/fr\/actualite-nfl\/super-bowl-lix-fox-demande-7-millions-de-dollars-pour-30-secondes-de-publicite\/#primaryimage"},"image":{"@id":"https:\/\/theplayoffs.news\/fr\/actualite-nfl\/super-bowl-lix-fox-demande-7-millions-de-dollars-pour-30-secondes-de-publicite\/#primaryimage"},"thumbnailUrl":"https:\/\/theplayoffs.news\/fr\/wp-content\/uploads\/2024\/04\/USATSI_22501499.jpg","datePublished":"2024-04-30T20:58:30+00:00","dateModified":"2024-04-30T20:58:30+00:00","author":{"@id":"https:\/\/theplayoffs.news\/fr\/#\/schema\/person\/73084b933851a05764c1c3d9b89d8543"},"breadcrumb":{"@id":"https:\/\/theplayoffs.news\/fr\/actualite-nfl\/super-bowl-lix-fox-demande-7-millions-de-dollars-pour-30-secondes-de-publicite\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/theplayoffs.news\/fr\/actualite-nfl\/super-bowl-lix-fox-demande-7-millions-de-dollars-pour-30-secondes-de-publicite\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/theplayoffs.news\/fr\/actualite-nfl\/super-bowl-lix-fox-demande-7-millions-de-dollars-pour-30-secondes-de-publicite\/#primaryimage","url":"https:\/\/theplayoffs.news\/fr\/wp-content\/uploads\/2024\/04\/USATSI_22501499.jpg","contentUrl":"https:\/\/theplayoffs.news\/fr\/wp-content\/uploads\/2024\/04\/USATSI_22501499.jpg","width":1920,"height":1238,"caption":"Feb 11, 2024; Paradise, Nevada, USA; San Francisco 49ers quarterback Brock Purdy (13) passes in the second quarter against the Kansas City Chiefs in Super Bowl LVIII at Allegiant Stadium. Mandatory Credit: James Lang-USA TODAY Sports"},{"@type":"BreadcrumbList","@id":"https:\/\/theplayoffs.news\/fr\/actualite-nfl\/super-bowl-lix-fox-demande-7-millions-de-dollars-pour-30-secondes-de-publicite\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/theplayoffs.news\/fr\/"},{"@type":"ListItem","position":2,"name":"Super Bowl LIX : Fox demande 7 millions de dollars pour 30 secondes de publicit\u00e9"}]},{"@type":"WebSite","@id":"https:\/\/theplayoffs.news\/fr\/#website","url":"https:\/\/theplayoffs.news\/fr\/","name":"The Playoffs FR","description":"NBA-NFL-NHL-MLB","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/theplayoffs.news\/fr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Person","@id":"https:\/\/theplayoffs.news\/fr\/#\/schema\/person\/73084b933851a05764c1c3d9b89d8543","name":"Damien Viottolo","image":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/theplayoffs.news\/fr\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/b4898b6250f932f028b8d5a79d8c3f31e7f0ec90943f46a9364c077ab76a518e?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/b4898b6250f932f028b8d5a79d8c3f31e7f0ec90943f46a9364c077ab76a518e?s=96&d=mm&r=g","caption":"Damien Viottolo"},"url":"https:\/\/theplayoffs.news\/fr\/author\/damienviottolo\/"}]}},"_links":{"self":[{"href":"https:\/\/theplayoffs.news\/fr\/wp-json\/wp\/v2\/posts\/1428809","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/theplayoffs.news\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/theplayoffs.news\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/theplayoffs.news\/fr\/wp-json\/wp\/v2\/users\/180309795"}],"replies":[{"embeddable":true,"href":"https:\/\/theplayoffs.news\/fr\/wp-json\/wp\/v2\/comments?post=1428809"}],"version-history":[{"count":2,"href":"https:\/\/theplayoffs.news\/fr\/wp-json\/wp\/v2\/posts\/1428809\/revisions"}],"predecessor-version":[{"id":1428811,"href":"https:\/\/theplayoffs.news\/fr\/wp-json\/wp\/v2\/posts\/1428809\/revisions\/1428811"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/theplayoffs.news\/fr\/wp-json\/wp\/v2\/media\/1427577"}],"wp:attachment":[{"href":"https:\/\/theplayoffs.news\/fr\/wp-json\/wp\/v2\/media?parent=1428809"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/theplayoffs.news\/fr\/wp-json\/wp\/v2\/categories?post=1428809"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/theplayoffs.news\/fr\/wp-json\/wp\/v2\/tags?post=1428809"},{"taxonomy":"sport","embeddable":true,"href":"https:\/\/theplayoffs.news\/fr\/wp-json\/wp\/v2\/sport?post=1428809"},{"taxonomy":"saison","embeddable":true,"href":"https:\/\/theplayoffs.news\/fr\/wp-json\/wp\/v2\/saison?post=1428809"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}