The UFC has always been obsessed with global expansion. From Brazil’s wild crowds to London’s heated atmosphere, the promotion loves taking its show worldwide. China represents one of the most important untapped markets in combat sports. The country has a massive population and growing interest in mixed martial arts. But breaking into mainland China hasn’t been easy for the UFC.<\/p>
Getting back to China after nearly eight years away is huge for the UFC’s business strategy. The promotion has been working hard to establish a foothold in Asian markets. They have had success in places like Singapore and Japan, but China remains the ultimate prize. Now they are finally ready to make their return, and they are bringing some serious firepower to make sure everyone pays attention!<\/p>